AI outbound for small sales teams
A working guide to finding prospects and writing emails you’d be comfortable sending yourself.
12 pages, with research prompts, sample emails and a plan for your first month.
A first campaign,
worked through.
If you’re a founder doing your own outreach, or part of a small sales team, start here. The guide follows a fictional campaign so you can see how the decisions fit together.
Send me the free PDF- 02–03
Decide who belongs on the list
Pick a problem you can help with, then choose accounts that have a reason to care.
- 04–06
Give AI something worth working with
Check the source, keep useful research and turn it into a brief. Two prompts show you where to start.
- 07–09
Write the emails and handle the replies
Adapt a three-email sequence, check the setup before sending and decide what to do when someone responds.
- 10–12
Work out what to do next
Read the results, plan your first month and keep notes that make the next campaign easier.
You don’t need a bigger stack to start.
Set aside time to research a few accounts, write a first draft and check it yourself. The playbook gives you something concrete to work from.
Get the playbook